Strategic Business Development with Strategyzer Tools
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Welcome

Introduction
Syllabus
Before you begin
Module 1: Introduction to Strategyzer's Tools

Introduction
Overview of Strategyer's Tools
Approaching the Business Model Canvas
Module 1: QUIZ
Module 2: Business Model Canvas (BMC)

Introduction
9 Components of BMC
Revenue Streams
Deep Dive: Crafting a Hypothetical BMC for Gardening Automation Startup
Interactive Workshop: Developing Your Own BMC
Module 2: QUIZ
Module 3: Value Proposition Canvas (VPC)

Introduction
Jobs-to-be-Done: A Brief Overview
The Value Proposition Canvas Components
Deep Dive: Crafting Hypothetical VPCs for Different Customer Segments of Gardening Automation Startup
Interactive Workshop: Developing your VPC
Module 3: Quiz
Module 4: Testing Business Ideas

Introduction
Overview of Testing Methodologies
Product Investment Alignment for Testing Methods
Testing Method: Customer Interview
Testing Method: Discussion Forums
Testing Method: Social Media Campaign
Testing Method: Referral Program
Testing Method: Expert Stakeholder Interviews
Testing Method: 3D Print (Mock-up)
Testing Method: Paper Prototype
Testing Method: Partner & Supplier Interviews
Testing Method: A Day in the Life
Testing Method: Discovery Survey
Testing Method: Search Trend Analysis
Testing Method: Web Traffic Analysys
Testing Method: Sales Force Feedback
Testing Method: Customer Support Analysis
Testing Method: Online Ad
Testing Method: Link Tracking
Testing Method: Feature Stub
Testing Method: 404 Test
Testing Method: Email Campaign
Testing Method: Storyboard
Testing Method: Data Sheet
Testing Method: Brochure
Testing Method: Explainer Video
Testing Method: Boomerang
Testing Method: Pretend to Own
Testing Method: Product Box
Testing Method: Speed Boat
Testing Method: Card Sorting
Testing Method: Buy a Feature
Testing Method: Clickable Prototype
Testing Method: Single Feature MVP
Testing Method: Mash-Up
Testing Method: Concierge
Testing Method: Life-Sized Prototype
Testing Method: Simple Landing Page
Testing Method: Crowdfunding
Testing Method: Split or A/B Test
Testing Method: Presale
Testing Method: Validation Survey
Testing Method: Wizard of Oz
Testing Method: Mock Sale
Testing Method: Letter of Intent
Testing Method: Pop-Up Store
Testing Method: Extreme Programming Spike
Deep Dive: Hypothesis-Experiment-Evidence-Insights for Gardening Automation Startup
Interactive Workshop: Testing Your Own Business Idea
Module 4 Quiz
Module 5: Linking BMC, VPC, and Testing

Introduction
Understanding the Interplay Between BMC, VPC, and Testing
Case Study Analysis: Bringing it all together for Gardening Automation Startup
Interactive Workshop: Linking BMC, VPC, and Testing for Your Business Idea
Module 6: Course Wrap-up and Next Steps

Introduction
Reflecting on Learnings and Insights
Planning Your Next Steps in Business Development
Final Q&A and Course Closure

Testing Method: Search Trend Analysis

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